What happens when the predictions are wrong? Is it time to panic? Is it time to ditch our strategy?
It's a fascinating question because it cuts right down to the question of what it means to live in an uncertain world.
Humans are wired to dislike uncertainty. (1)
And we’re used to a fair amount of (often unwarranted) certainty in the models and paradigms we use to make sense of the world around us. We’re so attracted to certainty that when economic forecasts and reports come back with “surprises” (also known as being wrong), we tend to freak out.